As the news stories go: "Colin Beavan is a liberal schlub who got tired of listening to himself complain about the world without ever actually doing anything about it…" Thus, in November, 2006, Beavan launched a year-long project in which he, his wife, his two-year-old daughter and his four-year-old dog went off the grid and attempted to live in the middle of New York City with as little environmental impact as possible.
The No Impact project has been the subject of stories in the New York Times, the Christian Science Monitor, and many other national and international news outlets. Beavan has appeared on The Colbert Report, Good Morning America, Nightline, The Montel Show, and all the major NPR shows. He speaks regularly to a wide variety of audiences, is frequently quoted in the press and consults to business on the intersection of sustainability and human quality of life.
Michelle Conlin is Colin Beavan's wife, and had absolutely no idea what she was getting into when she agreed to do the No Impact Project. Along with their daughter, Michelle bears witness – and is obliged to participate in – the experiments in environmentalism that Colin designs for the family.
In the hours when Michelle enjoys life on the other side (with electricity), she is a senior writer at BusinessWeek. There she covers the Working Life, a beat that includes the culture of work, social issues, work-life trends, and the labor market. Michelle has appeared on NBC’s Today Show, CBS’s Early Show, ABC's Good Morning America, CNN, NPR’s All Things Considered, NPR's Marketplace, CNBC’s Kudlow & Cramer, Fox News, and MSNBC. She has also been a regular panelist on PBS's To the Contrary and CNNfn's Business Unusual.